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Walmart's Road to Open Call event, supported by IVMF, hosted at the VWEC

  • Veteran Women's Enterprise Center (VWEC) 5201 East R L Thornton Freeway Dallas, TX, 75223 United States (map)

Walmart's

Road to Open Call 2026

is coming to Dallas, TX

What is Open Call?

Now in its 13th year, Walmart's Annual Open Call connects U.S.-based entrepreneurs directly with Walmart and Sam's Club merchants to pitch shelf-ready products - with the potential to land deals for store shelves and Walmart.com.

It's a cornerstone of Walmart's $350 billion commitment to products made, grown, or assembled in America by 2030, supporting more than 750,000 U.S. jobs.

About the Dallas Stop hosted at the VWEC

This stop is part of a nationwide tour bringing Walmart directly to entrepreneurs before the main Open Call event on October 6–7, 2026.

Selected participants will get face time with Walmart merchants and the chance to scale their business with one of the world's largest retailers.

How to Apply?

Application Deadline: April 24th

1. Create a free profile at RangeMe.com

2. Submit your application by April 24

3. Learn more: Walmart / Road to Open Call 2026

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May 27

ANNOUNCING VWEC: NAVIGATING THE NATION: 2026 SMALL BUSINESS EXPO TOUR